stylish, compelling photography for your content, advertising & marketing needs.
Commercial Lifestyle Photography
I'm a freelance commercial, advertising and lifestyle photographer based in Wiltshire, working primarily around the South of England and London. That said, always happy to travel for interesting commercial photography projects, both nationally and internationally (especially somewhere hot and sunny!). I also have a small studio space in Salisbury with uncomplicated backdrops, lighting setups and windows for natural light.
I have over 12 years experience creating inspiring marketing photography for small to medium sized businesses that reflect their uniqueness, values and people. My clients range from children's merchandise, to fashion retail, to hospitality, product and food.
It's my job to connect with and understand you as a client and I'll deliver stylish, creative solutions to elevate your brand and communicate meaningfully with your customers. I have experience of working with high profile and sensitive subjects so discretion and flexibility is key to how I work.
I really love my waders.
I bring them on every shoot, y'know...just in case...
I HAVE A LITTLE BLACK BOOK OF STYLISTS, HAIR & MAKEUP ARTISTS, VIDEOGRAPHERS, LOCATIONS, POST-PRODUCTION AND RETOUCHING EXPERTS TO MAKE YOUR SHOOT EXTRAORDINARY.
Where do shoots take place?I like to have two locations up our sleeves for maximum versatility. Usually one outdoors for environmental portraits - this can be either an urban or a rural setting, and another indoors (this is England, after all!). It can either be your workplace if that makes a pleasing backdrop, or we can look at venues that would be a 'believable' setting for your audience. For example, if you were to meet your clients in a cool cafe, we could seek permission to photograph there, or a co-working space, country house, hotel or airbnb. We just need to make sure that both locations are close to each other so that valuable shoot time isn't wasted travelling from one to another. I can also offer my home as a setting which has some versatile environments - do ask me for examples of images shot at mine in Salisbury.
Help! I've no idea how to pose and HATE being photographed!You are not alone, don't panic! Putting themselves in front of the camera is often a deeply uncomfortable position for many. It's my job to make you feel relaxed, reassured and show you how to hold yourself into flattering poses that suit you. We'll chat and laugh along the way so you don't get a chance to tense up. I have a ton of tricks up my sleeve to help in the posing department and after a shoot with me you'll never feel unsure about being in front of the camera again. Promise.
What on earth do I wear?In short, outfits that make you feel fabulous. I have a whole guide dedicated to helping you style your shoot and at our planning session we'll talk through options. You'll want to tie in colours that work well with your branding and the environment we're shooting in, don't feel too seasonal (unless appropriate) and flattering. Nothing too tight that wrinkles when you're sitting, shows too much flesh or equally makes you look like a tent (it's also the perfect opportunity to treat yourself to a shopping trip). Do get in touch to ask for my planning guide.
Is personal branding photography just for women?Contrary to popular belief, absolutely not! It's just, ahem, (dare I say this out loud ) that often it feels like women are just more in tune to the importance of their image as a shop window for their brand and hence more readily prepared to get in front of the camera. I've photographed plenty of male brand owners, and it's definitely a growing trend, but getting them out of the mindset that a stale, uninspiring headshot will suffice is something I'd dearly love to address!
What kind of images will we capture?Whatever you need! I listen carefully to what you're visually trying to get across but usually it's a variety of business portraits in your work environment - if you work with people I usually suggest we can a couple of willing people along to act as models, sometimes it's lifestyle product photography, sometimes it's flat-lays and sometimes behind-the-scenes shots of you off-duty with family/pets or engaging in hobbies. There's no set formula and we work closely together to tie down what will be most useful. We'll also discuss, perhaps with your web designer or social media manager, the practical side of the images you need - such as if you need wide, thin banner images to go at the top of your website, or mostly square crops for Instagram, images to overlay text on etc etc.
Got a question that needs answering?Drop me a line and ask! I'm more than happy to chat in more detail about what's involved and brainstorm ideas.
WHAT PEOPLE ARE SAYING
Gemma has been photographing for us since 2020 and until then we had been using various photographers but Gemma has taken it to another level. She completely understands our brand and as a result producing amazing photographs.
Working with animals and young children is never easy but Gemma makes it seem effortless and gains the trust of the young and makes it fun for them which again reflects in the results.
We cannot recommend her more highly and she is now our sole photographer.